An Easy Guide To Building Links to Your Website
Link Building is vital for a good placement in any search engine
and most website owners are unaware of this or don’t really
understand how it actually works.
Apart from good Keyword research and the right meta tags,
linking building is an absolutely must for the success of any
website and is an on going process, so make sure your put some
time aside for this on a weekly basis or pay some one with
experience to do it for you. Without it your website will
certainly get no traffic.
There are 4 different types of Linking involved and each one is
as important as the other.
If they are done correctly, they most certainly will give you a
good ranking in the search engines.
They are :
Reciprocal Links Oneway Links MultiSite Links Directory Listings
Reciprocal Linking
Quite simply - this is a link from your site to another and they
link back to you. A bit of advise here is to only link to sites
that are relevant to yours. i.e - If you are selling Cars - only
link to Car websites, a link to a Health website will really do
you no justice, and trust me I have seen hundreds of website
owners make this mistake. What’s important here is not number of
the links you have, but the quality and relevancy of the site
your are linking back to. Be Selective and also take a good look
at the sites linking to the site you want to link. It’s really
no good if this Car Site you want to link to has 40 reciprocal
Links from Online Pharmacies.
How to Do this :
1. Pay a SEO Company to do it for you. ( recommended - but can
be quite expensive ) 2. Buy Them 3. Link Exchange Sites. 4.
Search for them on your own
Important : Do not add to many reciprocal links to quickly,
build it up gradually otherwise you will be penalised by the
search engines, as it will be seen as un-natural. A good way to
start is not more than 10 to 20 in one month. As your site gets
older you can start adding more.
One Way Links
This is what the search engines call a natural link, and these
links are given a far better ranking than a reciprocal link. The
easiest way to do this is to write articles on what you are
selling and then submit them to article directories with a link
back to your website. Website owners are always looking for
content for their sites, and Article Directories are the easiest
way for them to get content, with out them having to write them
on their own. There are hundreds of these directories around and
the more you submit to the quicker you will build up your one
way links. It also is less time consuming than reciprocal
linking and you will get far better results.
MultiSite Links
For this to be effective you need at least 3 to 4 websites to be
involved in this. It is also seen as a natural link by the
search engines and can be quite difficult to do if you only have
one website. Although it can be done. You will just need to find
3 other websites that are interested.
How it works is this :
You link to site B, Site B links to site C, Site C links to site
D and site D links back to you. This way all the sites get a
link with out any of them creating a reciprocal link.
Directory Listings
This is also seen as a natural link as most directories don’t
require a link back. It’s very simple and all you need to do is
submit your site to as many directories as possible. There are
thousand’s of them on the Internet, so all it requires is a
little bit of time and hard work. If you make it your goal to
submit to one a day, the process won’t become a tiresome.
Good Luck.
